When it comes to PR companies London is home to some of the leading companies in the world. But what does it take to work in the often fast paced and creative world of public relations? A degree in public relations or something related such as marketing, creative writing or journalism is useful, and a portfolio of work or some intern or volunteer experience can also give you an advantage when applying for jobs. However, there are other desirable skills too; you’ll need to be outgoing, creative, and with good problem solving skills. Good time management is a must, as is the ability to be comfortable interacting with clients face to face. You should also be prepared to work after hours, work long days and sometimes at the weekend, and the PR industry is one where tight deadlines seem to be commonplace.