It is well established that people prefer product images with white background. Even when the photo of a product is taken with a white background, there are shadows and gray areas that appear in the image. It can be disconcerting and take the attention of the viewer away from the product. This problem can be solved with the help of image masking services. In this process, the original background is removed using an image editing software. Using this technique, the object or the main subject of the photo can be given a new background.

The background of the photo is removed for many other purposes as well. This job requires support of a trained image editor. The professional uses a high-end image editing program to remove the background carefully without affecting any part of the foreground image that is needed in the final image. This advanced photo editing technique helps add the desired background behind the subject or object of a photo.