While having a job in social media is great it can sometimes be a lonely experience sitting in front of your computer. While some people think that it just involves clicking through Facebook all day, there is a lot more to it than that.

You have to figure out your social media strategy, decide on the best times to post, understand what works best for a particular audience and build connections with your clients and users over a long period.

Attending a social media conference enables you to connect with other people working in the field to exchange ideas and find out about the latest techniques. Networking with other social media professionals gives you a good sense of what is evolving at the cutting edge of the social media field and provides future contacts. There are many social media conferences you can attend to gain this experience.